https://www.kaylaberry.me/contact daily 0.75 2022-03-22 https://www.kaylaberry.me/skill-set daily 0.75 2024-01-03 https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/7b46fb07-97f4-4be2-955c-849eafe5faf0/Kayla+Berry.jpg Skill Set https://www.kaylaberry.me/case-study daily 0.75 2020-03-28 https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585400204222-723XOP15TTK05W7G33XN/Screen+Shot+2020-03-28+at+12.08.50+AM.png INVOLVED - Key Insights About Students Students prefer one centralized application to find organizations and stay up-to-date with events on campus. Organizations prefer a platform that allows them to keep students updated while maintaining the organization's "personality" Organizations prefer a platform where their social media accounts can be linked to the application. Most students involved in an organization found out about the organization through word of mouth and social media (i.e., Instagram, Twitter, Snapchat) Most students not involved in an organization blame not being able to find updated information about the organizations on campus https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585433185971-TOV0EQ2RQ4NGN2C224JQ/Screen+Shot+2020-03-28+at+6.03.24+PM.png INVOLVED Faye The Freshman https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585433145861-GKKPFI0CHH5GKAUS0SUH/Screen+Shot+2020-03-28+at+6.03.17+PM.png INVOLVED JR The Junior https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585432645759-VRHSU3VDD88J0SGKH4NW/IMG_6521.jpg INVOLVED https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585432645203-XG85XRGC7616QR3HIBVR/IMG_6523.jpg INVOLVED https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585432645562-KWJLE1D6AG9HC9E9NM6D/IMG_6525.jpg INVOLVED https://www.kaylaberry.me/home daily 1.0 2022-03-23 https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585355950611-RN0X3HPCKC2ZQ6ZRFU1T/freddie-marriage-vSchPA-YA_A-unsplash.jpg Home In 2019, I graduated from St. John’s University with a BA in Psychology and a minor in Business Administration. Prior to graduating I discovered a passion in UX Research and paired with a UX Research mentor through Built By Girls. In 2020, I graduated from General Assembly’s UX Design Certification course. In 2021, I landed an Associate UX Researcher role at URBN where I received incredible mentorship and grew into the role of a UX Researcher. I now lead a variety of user research projects to support each brand in creating intuitive user experiences on their mobile and web platforms. https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1585366657963-ZOCSC85KA1X57ZQKECSM/ux-store-jJT2r2n7lYA-unsplash.jpg Home - INVOLVED View Conceptual Case Study https://images.squarespace-cdn.com/content/v1/5e7e7aa736405d1c7b7bfc03/1599611770968-X4ZQKCILM8DLDIILST7V/Copy+of+Kayla+Berry+_+Bark%2B+%281%29.jpg Home - BARK+ View Case Study Presentation